F*CK THE NUMBERSPlayfull Poster Project15–10–2023
Briefed to explore ways to encourage adults to play, something this is not common later on in life after childhood. Through the means of an A1 poster we had to evoke a response from passers by and pushing them and encourage playful activities and such within their daily life. 

Bringing ‘paint by numbers’ designs from my childhood I presented a hidden message within the paint section which completes the full poster and ties the message together.

Print / Physical
Visual Experimentation

©Cameron Hughes Thank you for viewing!